Website
Website
Website
Website
Car Comparison
Car Comparison
Car Comparison
Car Comparison
Impact
I created a car comparison tool for Volkswagen that has over 112,000 visits per month and has been helping customers make informed decisions on their vehicle purchases for more than four years.
Impact
I created a car comparison tool for Volkswagen that has over 112,000 visits per month and has been helping customers make informed decisions on their vehicle purchases for more than four years.
Impact
I created a car comparison tool for Volkswagen that has over 112,000 visits per month and has been helping customers make informed decisions on their vehicle purchases for more than four years.
Impact
I created a car comparison tool for Volkswagen that has over 112,000 visits per month and has been helping customers make informed decisions on their vehicle purchases for more than four years.
My Role
As the lead product designer of this project, I conducted all the preparatory work, including, gathering requirements, conducting research, presenting to stakeholders, conducting competitive audits and creating user stories. I then developed the wireframes, high-fidelity mockups and prototypes for user testing.
My Role
As the lead product designer of this project, I conducted all the preparatory work, including, gathering requirements, conducting research, presenting to stakeholders, conducting competitive audits and creating user stories. I then developed the wireframes, high-fidelity mockups and prototypes for user testing.
My Role
As the lead product designer of this project, I conducted all the preparatory work, including, gathering requirements, conducting research, presenting to stakeholders, conducting competitive audits and creating user stories. I then developed the wireframes, high-fidelity mockups and prototypes for user testing.
The Challenge
My primary goals were to simplify vehicle comparisons while promoting Volkswagen vehicles. My secondary goals were to link users to building and pricing tools, connect them to dealer locators, and increase traffic to the comparison tool.
The Challenge
My primary goals were to simplify vehicle comparisons while promoting Volkswagen vehicles. My secondary goals were to link users to building and pricing tools, connect them to dealer locators, and increase traffic to the comparison tool.
The Challenge
My primary goals were to simplify vehicle comparisons while promoting Volkswagen vehicles. My secondary goals were to link users to building and pricing tools, connect them to dealer locators, and increase traffic to the comparison tool.
